GANKBYTE // BRAND SYSTEM

Gaming.
Memes. Code.

The identity is dark, bright, slightly chaotic, and built to feel like a gaming project with real developer hands behind it.

Core lockup

GANKBYTE

Use the wordmark with the skewed GB mark. Keep the spelling and casing consistent. The preferred tagline is “Gaming. Memes. Code.”

Mascot

Glitch Goblin

An original gamer-developer goblin: headset, code, RGB chaos, and a slightly broken expression. It is a GankByte character, not a reference to an existing game.

Original GankByte glitch goblin mascot

VISUAL LANGUAGE

Sharp edges.
Bright signals.

Use contrast, grids, compact labels, deliberate glitches, and a little humour. Avoid generic crypto or corporate fintech styling.

Palette

Lime #C6FF3D is the action colour. Purple #9A7BFF signals Arena/glitches. Orange #FF855C signals heat and warnings. Base surfaces are #0A0B0F, #121419, and #191B20.

Type

Use bold Arial/Helvetica for the current system. Headlines are large, tight, and confident. Supporting copy stays calm, readable, and muted. Labels are uppercase with generous letter spacing.

Image rules

Prefer original mascot art, abstract game shapes, screenshots, interface details, and real community moments. Do not use copyrighted characters, official logos, or stolen game assets.

Voice

Funny, direct, slightly stupid on purpose, developer-friendly, and honest about what is live. Say “we are testing” when it is testing. Never fake hype or promise financial outcomes.

USAGE

Make it
recognisable.

  • Do lead with gaming and community.
  • Do show the build and the limits.
  • Do let the mascot be weird.
  • Do not turn every post into token promotion.
  • Do not imply partnerships or guarantees.
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